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How to Measure Your Business Growth in terms of Its Value

August 6th, 2019

You can’t just be running your business without stopping at some point to gauge where you are. When it comes to assessing your growth, you can adopt some techniques to achieve this. The important thing is that you should implement consistent techniques that cover different areas of your business --- both internal and external factors. Keep reading to learn more.

Step #1: Compute Your Business’ Book Value

Your business’ book value shows the difference between your business’ assets and liabilities --- it’s simply the net value of your business’ entire property. When you want to determine your business’s book value; compute your assets – fixed assets, current assets, as well what the company owes (its debts) – fewer liabilities such as loan bal ..Continue reading.. »

Managing a Social Media Marketing Campaign – Part 1

August 1st, 2019

It’s important to say upfront that social media marketing is work! In essence, it’s not something you pay lip service to. It requires time dedication, plus a working knowledge of how to successfully market on social media. Therefore, if these conditions do not fit into your schedule, you should highly consider outsourcing social media marketing to social media marketing experts.

The engine rooms behind social marketing are websites such as Facebook, Instagram, Twitter, Pinterest and the rest. Many businesses of various kinds are leveraging the power of these social sites to promote their brands and ultimately grow their businesses.

Now, don’t jump into soci ..Continue reading.. »

Diversifying Your Business to Achieve Expansion

July 23rd, 2019

Looking for an effective way to grow and expand your business? Some of the great methods to achieve business expansion include opening another branch, franchising and business diversification. This post will focus on how to diversify your business in order to achieve business expansion and growth.

Offer Complementary Products

If you have already built a substantial customer base for your current product and/or business, it would be a smart step to consider offering complementary products. For instance, if your business line is phones and laptops, you should consider diversifying to accessories that come with these products such as replacement chargers, h ..Continue reading.. »

How to Make Outsourcing Work for You

July 19th, 2019

We all know that outsourcing is simply effective for business --- with it, you can do more with less. But, you also have to consciously plan to outsource, so that it can deliver the exact result you have in mind for adopting it. So, how do you make outsourcing work for you? Keep reading to learn more.

First, Do not use Outsourcing because it’s the In-thing

This is the mistake that many businesses make, and at the end, they will feel disappointed for using outsourcing. When you do not define the purpose of wanting to introduce outsourcing in running your business, there won’t be a wa ..Continue reading.. »

What the First Time Entrepreneurs Should Know

July 15th, 2019

Everyone wants to become an entrepreneur --- “it pays to be one”, that’s what you often get to hear. No doubts, the statement is true --- but there seems to be imbalance because you don’t often also get to hear that entrepreneurship can be a rocky endeavor as well. The truth is, it is the mixture of sweet and bitterness that would eventually make you a successful entrepreneur.

So, if you’re just getting started with entrepreneurship, you should pay attention to the following;

Get Practical with Money

The first step towards becoming an accomplished entrepreneur is to be practical with money. This is particul ..Continue reading.. »

Steps in Interviewing Offshore Resources

July 9th, 2019

Thorough and proper interview of offshore resources is necessary and important for a successful outcome. Typically, you should carry out the first set of interviews in the course of vendor selection stage. The essence of this interview is to determine the capability of the vendor in building a team. You may want to adopt the speed-dating style for this interview --- limiting interview with each vendor to 20 minutes --- so that you can interview more people in one day.

Now, in preparation for the interview and to accomplish productivity, here are essential steps you should undertake; outline the qualities and features you want the group to possess and pass them across to the vendor in the course of the i ..Continue reading.. »

Outsourcing: Why Do You Think It has Become Increasingly Trending?

July 2nd, 2019

Outsourcing has been around for a long time, but it is becoming more and more trending because of its super effectiveness as a business solution. If you consider outsourcing to be trending, then you’re probably getting to know this business tool.

Well, if you consider outsourcing to be a popular buzz word in today’s business arena, then you should find out the reasons below.

1: It’s a Great Way to Bridge Skill Gap

As a small business owner, you’re probably wishing you can have the kind of resources that would enable you hire missing skills set such as programming expert. Then, you’re won ..Continue reading.. »

Get Ready for Growth or Ruin Your Business!

June 27th, 2019

It’s every business owner’s aspiration to grow and expand. The BIG question is; are you prepared for growth? What happens when sales start pouring in, more people want to partner with you and you need more hands to help out? These are all signs of growth and if you aren’t prepared, you may ruin your own business!

Growth can become a Setback if It Lacks Systems

As said earlier, growth is what all entrepreneurs crave for in business, but it can also become a setback if there’s no readiness to absorb the growth. Solid foundation and systems are essential tools for managing grow ..Continue reading.. »

Should Outsourcing be at the forefront of a Business Strategy?

June 21st, 2019

You’ve lined up approaches for running your business and you’re wondering if outsourcing should be at the forefront of the strategies you’ve outlined for your business? Well, a number of business owners have also asked a similar question regarding outsourcing integration in running a business. Keep reading to find the response I’ve consistently given to those who ask this question.

What Do You Intend to Achieve with Outsourcing?

In response as to whether outsourcing should be in the list of top strategies for running a business, I would always ask business owners what they intend to achieve with outsourcing. As you already know, when the purp ..Continue reading.. »

SEO Outsourcing: When Should You Do it and When Should You Stay Away?

June 12th, 2019

Indeed, SEO is a lot of work, which is why many companies do not want to dabble into it. As a result, the question that would always come to mind when it’s time for SEO campaigns is whether to outsource SEO or squeeze out time to do it in-house. Well, there are some factors you have to consider when making a decision on whether to outsource or handle SEO task in-house.

Factor #1: When Should You Outsource?

Finding out when to outsource is the first factor to consider as you evaluate the SEO task at hand. Undoubtedly, outsourcing is a desirable alternative to handling some rout ..Continue reading.. »

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