“When you don’t know what to do with a task, consider outsourcing it”. Those are the words of many business owners who were the respondents in a survey to find out what business owners think about outsourcing. Those words are true to an extent, especially when you outsource the task in question to an expert who specializes in such task.

It only rings one bell loud and clear — outsourcing is a handy remedy for challenging tasks (and just any task), as well as a business solution that yields maximum returns when applied correctly.

Outsourcing for Greater Capacity

While some business tasks are routine in nature, others just need to be executed once in a while. A typical example is your website’s design (or redesign) and your business logo. So, for such tasks, you need to outsource for greater capacity. You’re probably still wondering what this outsourcing for greater capacity is all about.

It simply means you don’t have to go hiring full-time staff to perform such tasks that are just temporal — it’s a sheer waste of resources when you hire website designers or graphic designers on a full-time basis. What would they be doing when you are done with the logo or website or do you intend redesigning your website or recreating your logo every now and then?

The answer is obviously no.

So, the best and smartest move is to contract experts for the projects on a freelance basis. Then, when the task is accomplished and has been tested to be up and running, you can pay them off and cancel the project. You can always renew the contract or hire some other independent contractors if need be.

So, to ensure that you outsource for greater capacity, four things are basically involved;

• The tasks should not be a routine type but a temporal one. Typical examples include marketing campaign, logo design, and website design.

• Don’t employ full-time workers for the tasks mentioned above. This will help you save huge cost on full-time salary payment

• Make sure you are hiring the best hand for the task — someone who is both experienced and qualified for the task

• You should try to offer a perk to the independent contractor to increase the chances of a better outcome. For instance, you can promise that if the job turns out great, you will hire again in due time.

Benefits of Outsourcing for Greater Capacity

Obviously, the benefits include huge cost savings, leveraging expert’s help and saving time. The best part is that you will have surplus resources to plough back into growing your business as a result of not hiring full-time workers.

Daven Michaels is a New York Times Best Selling Author and CEO of premiere global outsourcing company, 123Employee. The company employs hundreds of young bright individuals on three continents. His International event, Beyond Marketing Live! inspires entrepreneurs to build & grow their business with revolutionary new theories and systems allowing them to design the business and personal lifestyle of their dreams.