Marketing your brand online can be a really time-consuming task. This is why most businesses and companies resort to outsourcing marketing to external experts. Digital marketing has become an increasingly outsourced task because of two major reasons; to free up time for the core functions of the company and to get the better result from experts.
First, let’s examine the term “digital marketing”. It is simply the marketing of services and/or products via digital mediums or technologies, especially over the internet. This can be accomplished with the wide range of tools and devices such as websites, social media platforms, blogs, phones, and computers.
If you’re wondering whether or not it is wise to outsource your digital marketing, here are some benefits you should consider;
You will Free up More time for Your Core Functions
Particularly for small businesses that have fewer hands on deck, you will free up more time for the core functions of your business by hiring an external expert to manage your digital marketing.
As mentioned earlier, staying at the competitive edge with digital marketing requires spending hours daily on the various mediums and tools mentioned earlier. This would definitely leave you and your few employees with little time to attend to what matters most to the business. So, contract out your digital marketing and focus on the core tasks in-house.
Spend Less on Digital Marketing
Outsourcing
Digital marketing outsourcing is less expensive compared to hiring the expertise in-house. First, you will need an office space and a computer if you decide to employ the digital marketer full-time, plus monthly or hourly salary.
On the other hand, you don’t need an office space or other work tools for an external digital marketer since he already has his own tools and space for the task. Besides, if you decide to take a break from his service to monitor the outcome of the service offered so far, you won’t have to pay the contractor for the period of time you are no longer using his services. All these factors help to greatly cut back the amount of money spent on digital marketing.
Use the Best Hands for the Task
Often, digital marketing service providers are experts in this field of marketing. They are well trained to execute the task. And, they employ the most effective apps, tools, and measures that guarantee the best result ultimately.
They are willing to sit for hours promoting your product and/or services digitally, in a way that would grant you a competitive advantage. So, you can go to bed and be sure that more and more customers around the world are becoming aware of your products and services, leading to potentially increased orders on the web.
Daven Michaels is a New York Times Best Selling Author and CEO of premiere global outsourcing company, 123Employee. The company employs hundreds of young bright individuals on three continents. His International event, Beyond Marketing Live! inspires entrepreneurs to build & grow their business with revolutionary new theories and systems allowing them to design the business and personal lifestyle of their dreams.
A carefully and result-oriented crafted outsourcing strategy will help any business, corporation, individual or company achieve the set objectives in a more effective manner. It starts by making a cost-benefit analysis that considers factors such as quality expectations, financial requirements and outsourcing relationship.
Here are step-by-step tips on how to create a success-prone outsourcing strategy;
Step #1: Assess the Needs of Your Business
For instance, if you’re just starting a business, your need may be to aid a successful start-up. For already established business, you may be concerned more about innovation and new products development. Whatever it is, you need to first identify your business’s needs before stepping out to look for an outsourcing service that would meet the need adequately.
Step #2: What Is Your Reason for Outsourcing?
In order to develop a success-oriented outsourcing strategy, you also need to pinpoint the reasons behind your decision to outsource.
Typical examples may include the following;
To gain access to skills or tools that are not available within your business premises
To cut back operational costs and boost profit as a result
Access a larger pool of targeted skill set in an affordable manner
Speed up your entry time to market in order to gain a larger share of the market
…and so on.
Step #3: Create a Plan for Attaining Your Business Goals
For instance, let’s assume your business or company is in the process of creating a new line of service for its customers or creating multiple services to gain more customers. In this case, the things to feature in your plan may include the following;
The next phase is to contact potential contractors and probe their expertise, cost and other requirements. You probably know that one of the top benefits of outsourcing is to leverage the experience and expertise of the outsourcing vendor.
Step #5: Request for Cost Estimates
Start early to inquire about the likely cost of your outsourcing project. This way, you are able to carry out a cost-benefit analysis, as well as competitive pricing studies. Subsequently, you will hire a provider in the light of the information you’ve gathered and analyzed.
Step #6: Check and Confirm References
Checking and confirming references is a great way to ascertain the quality of service to expect from the provider. Speak with the companies, individuals or businesses listed in the reference to confirm the claims.
Step #6: Calculate Both the Financial Costs and Savings
For instance, hiring and training employees in-house, plus funding office equipment and office space could be more cost-intensive compared to outsourcing the business functions in questions to external contractors.
The next step is to go ahead and hire outsourcing provider that meets your requirements.
Daven Michaels is a New York Times Best Selling Author and CEO of the premier global outsourcing company, 123Employee. The company employs hundreds of young bright individuals on three continents. His International event, Beyond Marketing Live! Inspires entrepreneurs to build & grow their business with revolutionary new theories and systems allowing them to design the business and personal lifestyle of their dreams.
Quite a lot of companies are now looking for a one-word solution within their budget to enhance the business process, remain competitive in the market and provide great customer service. And as a matter of fact, hiring outsourcing companies is the best gateway to success. There are occasions that companies have to think about outsourcing as the only alternative they have because there are no internal employees that can carry out certain tasks.
Nevertheless, to outsource service is not the only option at times, but it is the best, smart, and wise decision that helps in the development of the organization.
Business owners are choosing to outsource service in respect of different tasks in order to gain more advantages, as the difficulties of working remotely keep falling apart in the global market. But the decision to outsource business services should be taken in the context of the entire business, rather than just focusing on saving cost.
Let us examine the critical reasons when you should hire outsourcing companies for your business.
For Technology Particular Needs
It makes sense at times to take advantage of outsourcing services to employ technology professionals that can meet the specific needs of your company. such outsourcing providers always have access to several tools and buying the same tools for your company use may look very expensive than working with the third party outsourcing company.
Introducing a New Function
You have two alternatives before you if you don’t have plans of introducing a new technology to your business. You either train existing professionals or recruit skilled ones, or you combine the two. In case you have lots of positions to fill, this could be very expensive. Hiring reliable outsourcing companies with the perfect skills you need to get the project started without wasting time are the second option. It is easy to get the project finished by experienced or skilled people as all sorts of work can be outsourced effectively.
Effective Management
To efficiently manage the whole project is another major reason to take advantage of third-party outsourcing services. Managed outsourcing providers take the whole responsibility of handling various areas of the project. The fact that the business owner is protected from the risks of buying tools, specialized recruitment management, and inflated prices is one prime benefit of hiring a third party service outsourcing provider. Outsourcing companies frequently charge a preliminary set-up fee and a flat rate for any project they handle, which makes it easier for businesses to manage their budgets.
Daven Michaels is a New York Times Best Selling Author and CEO of the premier global outsourcing company, 123Employee. The company employs hundreds of young bright individuals on three continents. His International event, Beyond Marketing Live! Inspires entrepreneurs to build & grow their business with revolutionary new theories and systems allowing them to design the business and personal lifestyle of their dreams.
Does your business involve selling a product? If yes, you need to ask the following questions at a particular point in your business if you are thinking of outsourcing third-party warehouse.
Why should I outsource my apply chain to manage?
The notion of outsourcing third-party warehouse or hiring a different party to manage your products is a strange one. Ordinarily, having taken your time to time to develop, manufacture and even grow your business, it is natural that you manage the logistics to make sure such product gets to its destination. Outsourcing this control looks as if you are transferring your business to another person.
There are pros and cons of outsourcing while controlling your logistics and supply also have its advantages as enumerated below:
Doing it all by you can be as flexible as you want it to be
When comparing to business outsourcing, it looks cheaper
You have complete administration and visibility over the management of your product
On the other hand, doing everything all alone can impact a growing business negatively as follows:
Takes much of your time
Having to spend buying machinery, building, and maintaining costs
Increases space needs due to increased rental cost
A quickly developing business needs both time and resources which can be insignificant to other aspects of an increasing business.
Consequently, what gains can a third party warehousing outsourcing solution offer you?
The aptitude to assign both your know-how and time more effectively
Cost saving resulting from lack of equipment, machinery, maintenance, software, rental, materials, and staffing costs.
The best third-party outsourcing service provider should be treated as an expansion of your business and not just a service provider. This outsource company will be an integral part of your business operations, being the core of your supply chain.
You can gain access to the following when you use top outsourcing companies:
All-around (24/7) visibility of your supply chain
The most recent eCommerce combination and warehousing management system technology
Reduced costs as a result of leveraging the power and resources of a third party.
However, it is essential to choose the right outsourcing vendors in order to maximize possible development opportunities. Always make sure you do due diligence whenever you are researching third party warehouses. Make sure the company outsourcing has experience working with your industry, like-minded, has the capabilities and technology that will enable them to help in the development of your business.
How have you actually handled the issue of third-party warehousing in your business? This is food for thought for all smart business owners!
Daven Michaels is a New York Times Best Selling Author and CEO of the premier global outsourcing company, 123Employee. The company employs hundreds of young bright individuals on three continents. His International event, Beyond Marketing Live! Inspires entrepreneurs to build & grow their business with revolutionary new theories and systems allowing them to design the business and personal lifestyle of their dreams.
The dream of all entrepreneurs is to build a successful and flourishing business. Unfortunately, only a few of these entrepreneurs always fulfill their dreams. While it is a rewarding and exciting venture to float a business, the road to success is full of challenges if adequate outsourcing strategy is not adopted. As a matter of fact, nine out of 10 of startups fail because of poor management. Business outsourcing is one of the ways to keep your business from being a start-up casualty.
Generally, here are the costs of building a business:
Marketing and Sales
Wages and Benefits
Cost of Sales
Administrative Costs
Technology Costs
Professional Fees
These costs can run up to millions, depending on the type of business and scale of operations. To be successful, it would be more prudent to keep costs at the barest and use your resources wisely, even if you had access to seed funding. Just any business function can be handed over to a service provider – with the aim of relying on outsourcing solutions that best translate to greater efficiency and cost savings.
Here are a few business outsourcing solutions to consider:
Customer Support
Customer support can make your business stand out from the crowd in saturated and extremely competitive markets. This is the reason for call center outsourcing operations by many companies. Offshore destinations such as the Philippines are home to business outsourcing companies who are professionals at outsourcing call center services. The talent pool in Philippine is comprised of experienced employees, a lot of whom are considerably knowledgeable in sales and customer support.
Finance and Accounting
Small businesses do only perform excellently well with simple software and accounting packages such as the Quickbooks, but the human capital would be your biggest expense in this aspect. Employing and retaining qualified professionals can be expensive. Fortunately, there are a lot of finance and back office accounting outsourcing firms in the market. To save you time and money, think about outsourcing all your finance and accounting functions.
Manufacturing
It is a tedious and time-consuming endeavor to build a manufacturing plant and manage the everyday operations, particularly if you have large-scale operations in mind. Purchasing equipment, screening and employing a workforce, and buying and maintaining facilities will take a large portion out of your resources. Foreign outsourcing of assembly work and manufacturing to foreign outsourcing firms will get the work done cheaper and efficient.
Final Thoughts
Business outsourcing enhances business development and cuts back on costs. You and your employees will focus on what you do best by outsourcing the functions that don’t promote inventiveness or innovation but are rather imperative to day to day operations. Outsourced business services also allow you to devote extra time and energy to critical decision-making and high-level tasks. Why not discuss with an outsourcing service provider today to see how outsourcing will profit your business.
Daven Michaels is a New York Times Best Selling Author and CEO of the premier global outsourcing company, 123Employee. The company employs hundreds of young bright individuals on three continents. His International event, Beyond Marketing Live! Inspires entrepreneurs to build & grow their business with revolutionary new theories and systems allowing them to design the business and personal lifestyle of their dreams.
There are several settlements obtainable in the course of offshore programmers. This can let you spend less time and money. The computer era is in the lead, and it persistently progresses. This means your software and programs must be current. These need to be well-organized so that your company functions well and your employees can keep on a pinnacle of it all.
Simultaneously, they have to ensure that it is possible for you to hook up with your consumers. If you proffer web transaction, there is the necessity to be a prompt and successful check out procedure. Do not take too lightly the worth of an enormous system in place. Workers and customers turn out to be aggravated rapidly when things do not go on well.
What Do They Provide?
Offshore programmers can proffer you general worth. Certainly, you must ensure that they have the exact proficiency to acquire the work completed. Cautiously choose your source only once you have followed a line of investigation. Inquire for samples of what they have done earlier and tell them what you presently require. They should be capable of getting you some information on service they can offer.
The charge of the project depends on how depth, time and how hard it may be. The Programmers should be keen to create changes if there is a discovery of any bugs in the scheme. Usually, they want to falsify a continuing rapport with you. They will be available for the extended tow. If there is any problem or question, they will be ready to help you.
They will also give you total updates as your desires alter. That is significant as the marketplace move, your customer major needs are customized, or you want to change your business brand. Once it comes to offshore programmers, the services they provide can differ considerably. It is a good thing to know precisely what your gain will be from them before you jump in.
Save Money
Competitive costing is an extra of offshore programmers. You can acquire the worth you look for, for a part of the price you would or else give. Ensure that you will not be cheated in regards to what they bring in order to save that cash. Do not negotiate the value in order to secure a small piece.
The budgeted cost should be documented. This will be helpful to get quotes from more than a few offshore programmers in order to compare prices and services. You should remember to request for the approximate time frame for the task to be finished. Be in hurry for the task, you may decide to pay more instead of saving money but stay for more weeks.
In view of the fact that offshore programmers do not directly for your company, there is no need to offer them office room. You do not need to give them remuneration like holiday, indemnity, or departure. All these will be added to your saving to run the business. Offshore programmers are the self-governing contractor so you can deal with them as you wanted. This may be for an infrequent scheme.
It can also be for quite a few projects more than a long period of time. You are in total charge of how you want the relationship to go. You do not need to go for a provider that is not a professional and eager to assist you to pay attention to your business. They understand that there are lots of competitions in the marketplace, and this will motivate them to present you outstanding services every single time.
Ensure that all matters relating to the business is documented. There is need to lawfully compulsory
Daven Michaels is a New York Times Best Selling Author and CEO of the premier global outsourcing company, 123Employee. The company employs hundreds of young bright individuals on three continents. His International event, Beyond Marketing Live! Inspires entrepreneurs to build & grow their business with revolutionary new theories and systems allowing them to design the business and personal lifestyle of their dreams.
With many companies now reaching out to external bodies that work to comply with regulatory standards, meet overhead costs, and guarantee increased profits, outsourcing has developed considerably. Philippine outsourcing of finance and account services are gaining popularity as more and more companies are implementing account outsourcing as a beneficial move towards enhancing financial development and targeting particular markets.
Philippine is one of the several countries that provide outsourcing professionals in the finance and account department, guaranteeing safe bookkeeping and accounting services.
Philippine Outsourcing of Accounts & Finance
It is quite natural to wonder why Philippine is well thought-out a resourceful outsourcing nation above all other nations of the world. An increasing number of outsourcing firms in Philippine offer data center hosting and professional software application that probably protects financial data and adds value to a business.
There are several reasons Philippine has turned out to be a priceless outsourcing nation. Here are the major ones:
Cost Reduction
It is no more news that the economy and the standard of living in Philippine is far behind that of the greatly developed countries such as the United Kingdom and the United States. As a result, the cost of outsourcing is significantly low. This is possibly the most realistic reason as to why companies choose to outsource to Philippine.
Domain Know-how
A good number of the famous outsourcing firms in Philippine has a well competent workforce comprising of trained financial analysts, MBA’s, smart statisticians, and much more, in order to resolve queries and meet the needs of their respective customers.
High Level of Efficiency
You are mistaken if you believe that the quality of outsourcing services declines because of the considerable low cost of service. At about 50% of the cost, Philippine provides the same level of efficiency as provided by the Philippian’s outsourcing companies in the US or UK.
Comprehensive Data Security
Philippine is not too far in the use of technology, despite the fact that a majority of the developed countries are highly advanced in their use of technology. The outsourced services are protected by making use of sophisticated technologies (such as web-based apps, secured servers, and so on), which offer different degrees of safety. Consequently, you need not worry, your financial data is in safe hands through Philippine outsourcing.
Conclusion
Philippine outsourcing is far more cost-effective as compared to the rest of the world. Beginning from accounting to tax preparation, Philippine is a dominant and versatile service provider as an outsourcing country. As a result, if you are looking forward to accounting outsourcing and you want the best experience; Philippine outsourcing is the best option for you!
Daven Michaels is a New York Times Best Selling Author and CEO of the premier global outsourcing company, 123Employee. The company employs hundreds of young bright individuals on three continents. His International event, Beyond Marketing Live! Inspires entrepreneurs to build & grow their business with revolutionary new theories and systems allowing them to design the business and personal lifestyle of their dreams.
Outsourcing of services to third parties is becoming popular each day as a result of the business schedules of many of these companies. Those who have the time don’t have knowledgeable and experienced employees to handle some technical aspects of the business as a professional outsourcing service provider will do. As an entrepreneur, you can outsource different aspects of your business in order to allow you focus on the core of your business.
Bookkeeping outsourcing services in a small business organization cover financial reporting, sales tax filing, payroll processing, accounts receivable, accounts payable, and bank reconciliations among others. All these areas of accounting can only be handled properly by professionals. When you outsource your bookkeeping to a reputable outsourcing services group, quality is guaranteed.
Continue reading to identify why you need to outsource the bookkeeping of your business.
1. Scalability
Employing qualified accountant s or bookkeepers to work permanently for hours in a business can be very difficult and expensive as well. When you introduce outsourced bookkeepers, they will handle the portfolio of your company, which will let them finish your financials at an affordable rate. In fact, you will get the service of a professional bookkeeper for less than employing permanent employee to handle the position. What is stopping from outsourcing bookkeeping?
2. Saves Cost
There is an adage that says that you must spend money in order to make money. You can decide to save cost by doing the job yourself, but the fact is that you have to leave some areas of focus that can cost you more than you intend to safe. An outsourced bookkeeper is considered more cost effective than employing an employee. By outsourcing bookkeeping, you will escape substantial tax bill and other expenses.
3. Accuracy
It takes a professional bookkeeper or accountant to notice improper accounting processes, unlike the graphic design. You can easily spot a fake graphic designer from afar. The difference is the case in bookkeeping. It is difficult for a non-professional to know whether the account is accurate or not if the financial statement prints out and mistakes are not clearly noticeable. If the financial records of a business are prepared by someone without accounting background or education. However, accuracy is assured when you outsource bookkeeping to a third party.
4. Quality Feedback
It is of great importance to use financial information to operate your business. In fact, making decisions without adequate financial information is putting your business at risk of failure. Despite the fact that a business is a pool of risk, making decisions without supporting proof is not a smart risk. You will have access to quality feedback and accurate financial information when you allow outsourced bookkeeping services in your organization.
Daven Michaels is a New York Times Best Selling Author and CEO of the premier global outsourcing company, 123Employee. The company employs hundreds of young bright individuals on three continents. His International event, Beyond Marketing Live! Inspires entrepreneurs to build & grow their business with revolutionary new theories and systems allowing them to design the business and personal lifestyle of their dreams.
Before Hire Outsourcing of Services to Virtual Assistant: Here are the 24 Questions You Should Ask
Outsourcing of services, particularly to virtual assistant should be done with utmost care. Are you prepared to use a Virtual Assistant for your business outsourcing? Great!
Consider the questions you will ask as soon as you have shortlisted your possible candidates and make sure you don’t skip this important process of an outsourcing contract. Because it is by asking these questions that you will have a better idea of where your preferred Virtual Assistant stands on different things and whether they are keen about what they do or not.
Here are the 24 questions you need to ask a VA before outsourcing to them:
1. How long have you been in VA outsourcing business?
2. What is the target market you serve?
3. Where is your office located? (What is the time zone particularly)
4. What are your working hours?
5. Do you render after hours service or on the weekends?
6. Is there any additional fee or charge for rush or emergency projects?
7. What do you consider to be a rush project?
8. What is normally your turnaround time on projects?
9. Do you have more workforces on your team? (Particularly, do you have a backup plan if your computer crashes or get sick – so that my work will still be done on time?)
10. Do you have customer references? May I get in touch with them?
11. How soon will respond to an email/voicemail from me?
12. How do you get your invoicing done? (What is the exact day of the month?)
24. What do you charge for personal outsourcing of this magnitude? (How is time billed – 15-minute increments, per project, etc)
These are the vital questions you need to ask among others. Asking these questions is like conducting an interview to know the competence of the Virtual Assistant. However, once you are done with the consultation, you don’t need to say yes or no to the VA. Just let them know that you will contact them in the next 24 hours.
Daven Michaels is a New York Times Best Selling Author and CEO of the premier global outsourcing company, 123Employee. The company employs hundreds of young bright individuals on three continents. His International event, Beyond Marketing Live! Inspires entrepreneurs to build & grow their business with revolutionary new theories and systems allowing them to design the business and personal lifestyle of their dreams.
Business Process Outsourcing (BPO) firms establish themselves more in the developing countries than in the developed countries. A solid foundation is important for the BPO firms that have a link between their companies and their clients through effective communication if such companies really want to do extremely well in the market. Countries like Mexico, Philippines, India, and Malaysia are vying to have a stand in the BPO market, while EL Salvador, Puerto Rico and Guatemala are gaining popularity. But the fact is that all these countries confront some problems because they actually want to carry out business.
Here are some of the challenges:
1. Beyond Customer Expectations
Providing customers with absolute satisfaction should be the major criteria of all BPOs. The expectation of the customers is increasing rapidly as a result of several social media channels. They are turning out to be the subject of a tough issue to the BPO companies.
2. Recurrent Disruption
Frequent power outage, poor Internet connections, and call traffic management are the order of the day in the Business Process Outsourcing firms. A little disturbance can cause a great loss to the business even as they have to run their outsourcing business 24/7.
3. Lack of Skilled Workforce
To ensure a successful business outsourcing, there must be knowledgeable and skilled workforce in place. But the issue now is that nearly all the countries lack the right skilled workers.
4. High Attrition Rates
Attrition causes many losses in the aptitude and acquiring major losses in training the employees. The attrition rate is much more than the UK based BPO companies in countries like the Philippines. This is due to the fact that an employee in the Philippines doesn’t stay more than 11 months but those in the UK stay for at least 3 years before changing their job.
5. Changing Political Situations
The Business Process Outsourcing industry can be very much affected by the political circumstances of the area they are situated. Outsourcing of services to other countries is as well prevented by certain bills being passed by the governments. Citizens’ protests, wars, and falling economies can be major reasons for the issue. The outsourcing companies can be affected majorly by this.
6. New Countries Entering the Industry
Only a few countries are in the business of international outsourcing services in the past. But at present, new countries are coming into the BPO industry. As a result, such countries need to offer matchless skilled professionals that can operate the business. In addition, good infrastructure will be a concrete improvement to the outsourcing services group.
Other challenges are brand equity, the increase of opposition against outsourcing and health issues. These are a number of serious challenges of international outsourcing services. However, understanding how to tackle these challenges quickly can make a business outsourcing company experience a tremendous success.
Daven Michaels is a New York Times Best Selling Author and CEO of the premier global outsourcing company, 123Employee. The company employs hundreds of young bright individuals on three continents. His International event, Beyond Marketing Live! Inspires entrepreneurs to build & grow their business with revolutionary new theories and systems allowing them to design the business and personal lifestyle of their dreams.
